Home Staging – So you think you can stage?
As a preferred home build specialist in Orlando and the surrounding central Florida area, I have come across many homes where sellers have tried to build their own home only to be disappointed by the lack of deals. Find out if this sounds familiar and why a professional will take care of all your needs and sell your home quickly.
Professional Home Staging is growing steadily, as is the number of homes listed on the market. In Orlando alone we currently have over 9,300 homes for sale! Sadly, many of these homes are terribly featured in MLS and other marketing materials. With over 85% of potential buyers looking here first before deciding to view a home, your home better stand out! This means that your home is better displayed inside and out, as well as online.
Okay, so you know the importance of a show-ready home and what it will do for you. Do you really have what it takes to set up your own home? Here are some points that you may not have thought of before. Home Staging is about more than well-placed furniture, the right wall colors, and attractive décor, it’s so much about the demographics in our area, about who is likely to buy their home, and what exactly that buyer is looking for. in particular.
1. Do you know which particular buyers are most likely to see your home? Do you know what this type of buyer is looking for and what is most important to them? While each buyer is unique, there are specific items that each type of buyer is looking for. Make sure you know what that is or your staging could really be putting the buyer off!
2. Do you know what the price range is for homes in your area with comparable square footage, number of bedrooms, etc.? We hope your real estate agent knows this as it is their job, but it can be a little off at times. A professional Home Stager will be your next best option in determining the price. They know your specific areas of the city and may have even organized one of your competitors’ houses. If the price is wrong, no matter how you arrange it, it is not likely to sell.
3. Do you really know why the mass buyer appeal is? There are certain trends that apply to home staging. Do you know what they are? There are colors, decor, and little touches that go a long way in winning over a buyer. If you don’t know how to do it, it’s time to contact a professional Stager.
4. The most important thing is to see the home through the eyes of the buyer. A professional Stager can be the eyes of that first buyer, as they have never seen your home before. You see, you have lived in your home for quite some time and have been comfortable with it and are much more likely to overlook much needed attention in certain areas. This is because you don’t have an objective eye. This is the real reason why it is impossible to build your own home. Don’t think for a second that I intend to organize my home when I sell! This also applies to us professional Stagers! I will make sure my home is seen by a trusted stager before it goes on the market because I won’t see past my own stuff either.
Never underestimate the power of the objective eye! Even if it’s just an inquiry or written report that allows you to do the job yourself, check with a professional Stager before listing your home.